"According to Hubspot’s report on animated video statistics, most people (94%) watch explainer videos to understand the product or the brand better, and 84% of the watchers decided to make a purchase after the video."
Recently, Apple has launched its new product "Apple Vision Pro" which is set to revolutionize VR & special computing. Now, let's imagine explaining all the cool features of this revolutionary gadget to someone who has no clue about it. It might be quite a challenge to do it just through words, right? On the other hand, imagine showing that person an engaging explainer video that covers everything about "Vision Pro." They'll be able to see and understand all the fantastic capabilities it offers, making it a lot more accessible and exciting for them. This is the power of explainers.
As we can see in the above statistic, explainer videos play a very very important role for businesses. Nearly every user prefers watching a well-crafted explainer video before deciding on a purchase, and I'm sure you're no exception! That's why companies are now focusing on creating eye-catching explainer videos to showcase their products effectively. And this is where specialized explainer video production companies step in to help. In this blog, we've created a list of the top 10 animated explainer video companies that are ruling the animation market.
Choosing The Best Animated Explainer Company
When searching for the perfect animated explainer company, it's vital to consider several key factors to ensure the best results.
First, evaluate their portfolio, looking for a diverse range of styles that align with your vision. This will help you determine if their creativity and expertise match your requirements.
Next, consider their experience and client testimonials to gauge their reliability and reputation.
A crucial aspect is the team's expertise. Ensure they possess skilled animators, scriptwriters, and voiceover artists who can effectively convey your message.
Additionally, check their ability to understand your target audience, as a clear understanding is essential for crafting a compelling explainer video.
Communication is paramount. Choose a company that actively engages in open and prompt communication throughout the process. You want to be involved and updated at every stage of production.
Pricing is another vital aspect. While cost matters, don't compromise on quality. Opt for a company that offers a fair balance between pricing and excellence. Seek transparency in their pricing structure to avoid hidden costs.
Lastly, assess their ability to meet deadlines. A reliable company should deliver your animated explainer video on time.
By carefully considering these factors, you'll make an informed decision and find the best fit for your project.
Top 10 Animated Explainer Video Companies in 2023
Here is our list of the top 10 animated video companies that excel in creating breathtaking animated explainer videos:
Founded | 2013 |
Team Size | 51-200 Professionals |
​Notable Clients | ​Google, Atlassian, Codio, Bolt, MyTaxi, Pipedrive. |
Explain Ninja is an animation studio and explainer video company located in Warsaw, Poland. They are experts in creating various types of animations, including whiteboard videos, 3D animation, and 2D animation. Since their establishment, they have produced many award-winning videos for both startups and renowned brands. This year, they have earned multiple awards and have been recognized as the leading animated agency on platforms like Clutch and The Manifest. Moreover, their work has been featured on major media outlets such as NBC, ABC, Huffington Post, and others.
​Founded | 2010 |
​Team Size | ​10-20 Professionals |
​Notable Clients | ​Amazon, McKesson Corporation, Walmart, American Express, Vodafone, and Red Bull. |
Yum Yum Videos is an award-winning animation studio that specializes in creating a wide range of videos, including animated explainer videos, whiteboard videos, and motion graphics. What makes this studio unique is its adorable and minimalistic animation style, which sets them apart from others. Their creations are easily recognizable due to their distinctive approach. Yum Yum Videos is known for being very flexible and accommodating.
​Founded | 2009 |
Team Size | 10-50 Professionals |
Notable Clients | ​Deloitte, SAP, Dupont, Epson. |
Epipheo is an award-winning studio based in the USA that creates a wide range of video types, including animated video courses, brand videos, educational videos, educational video series, e-learning video courses, internal videos, live-action videos, animated explainer videos, social video ads, and trade show videos. They prioritize understanding the unique aspects of each client's business and conduct research to ensure these aspects are highlighted in the videos they create.
4. Demo Duck
Founded | ​2011 |
​Team Size | ​20-30 Professionals |
​Notable Clients | ​Weizmann Institute, IMB, GEICO, Zocdoc. |
Demo Duck is a well-known agency that creates animated explainer videos. They have a lot of experience and work with many different styles to help clients improve their strategies with video content. Like us, they believe that writing the script is the most important part of making an explainer video. They can create videos that promote products, make brands feel more human, and educate audiences. Their skills and creativity allow them to achieve these goals effectively.
​Founded | ​2017 |
​Team Size | ​11-50 Professionals |
Notable Clients | Reliance Entertainment, Netflix, Zee Studios, Nickelodeon, Red Chillies Entertainment & many more. |
"Wow Animation" is a top-notch animation studio known for creating visually stunning animated explainer videos. What sets Wow Animation apart is our dedication to delivering projects quickly and using solution-oriented approaches, all without compromising on the quality and affordability. We are proficient in various animation styles, including high-end 3D, stop-motion, captivating 2D, and hand-drawn animations.
Our specializations include creating custom animations that align perfectly with the brand and audience, optimizing animations for different devices seamlessly, bringing realistic emotions to life through facial animation, and ensuring meticulous attention to detail in all aspects of animation. We have a deep understanding of industry trends and standards and can seamlessly integrate animations into various applications using cutting-edge software.
6. Explanify
Founded | 2012 |
Team Size | ​10-49 Professionals |
Notable Clients | ​MGA Systems, DevSquad, Panasonic, Bayhealth. |
Explanify is among the best, and they truly believe in the impact of storytelling to connect brands with people and make a positive impact on the world. They understand that using generic animated explainer videos can harm brands, so their team is dedicated to creating custom videos that are results-driven and focused on engaging with the audience. Their high-quality videos effectively explain and simplify a brand's story to make it more relatable and compelling.
7. WyZowl
​Founded | 2009 |
Team Size | ​10-49 Professionals |
Notable Clients | Jotform, AppToPay, SalesMath, SessionCam. |
Wyzowl is considered one of the top animated explainer video production companies in the U.K. However, they are not limited to just explainer videos. They also create other types of videos like mobile and web app demos, as well as pre-roll videos. To ensure efficient results, Wyzowl follows a step-by-step process while working closely with its clients. They seek feedback at every stage of production and prioritize revisions to reduce the need for future adjustments. Moreover, they offer fixed pricing and turnaround times for their services.
8. Thinkmojo
Founded | 2011 |
Team Size | ​10-50 Professionals |
Notable Clients | Jumbo, Fico, LinkedIn, Lattice. |
This studio's main goal is to enhance customer and brand experiences through captivating videos. They offer a wide range of video styles, such as educational, editorial, commercial, and personalized videos, among others. With their vast experience in the industry, they continuously improve their animated explainer video production process. As a result, their final products are not only enjoyable to watch but also seamlessly fit into any marketing strategy.
9. Explainly
​Founded | ​2018 |
Team Size | ​11-50 Professionals |
Notable Clients | Uber, NBC Universal, Fiverr. |
Explainly is an animation company based in the San Francisco Bay Area, specializing in 2D and 3D animated explainer videos. They have a strong reputation and have provided animated videos to top enterprises. What makes Explainly stand out is its dedicated focus on storytelling. Their team consists of experienced professionals who excel at turning complicated business concepts into compelling visual narratives.
10. Pigeon Studio
Founded | 2011 |
​Team Size | 11-50 Professionals |
​Notable Clients | ​Canpack, Vinted, Broker Online. |
Pigeon Studio is a prominent animation production company that specialize in creating various types of animated content, including explainer videos, cartoon series, commercials, motion design, motion graphics, 2D + 3D animation, marketing, advertising, infographics, visually captivating content, and post-production services. Their animation style is unique and stands out from the rest. Their animated commercials and explainers are impressive due to their brevity, high quality, and simplicity.
How Much Does an Animated Explainer Video Cost?
The cost of an animated explainer video can vary based on several factors, including the length, complexity, style, and the production company you choose. On average, a 60 to 90-second explainer video can range from $3,000 to $10,000. However, this is just a general estimate, and prices can go higher or lower depending on your specific needs.
The production process significantly influences the cost. Here are a few key factors that affect the cost of the video:
Video Length: The duration of the explainer video directly impacts the cost. Longer videos require more time for scripting, animation, and editing, which can lead to higher production costs.
Complexity and Style: Highly intricate animations or custom-made styles usually involve more work and skilled animators, leading to increased costs compared to simpler, template-based animations.
Script and Storyboard: Crafting a compelling script and creating a detailed storyboard are critical steps in the production process. A well-written script and a thought-out storyboard contribute to the overall quality of the video, but professional scriptwriting services may add to the cost.
Animation Quality: The level of animation quality desired will affect the cost. Basic animations might be more affordable, but high-quality, detailed animations often come with a higher price tag.
Video Revisions: Some companies offer a certain number of revisions as part of their package, while additional changes may incur extra charges. Be mindful of the revision policy when budgeting for your explainer video.
Deadline and Timeline: Urgent projects might require a faster turnaround, which can influence the cost. Planning and providing ample time for production can help keep costs in check.
Experience and Expertise: Highly experienced and reputable explainer video companies may charge more due to their track record of delivering top-notch results.
Conclusion
As technology and creative innovations continue to flourish, animated explainer videos will remain a powerful tool for businesses to communicate and connect with their audiences in meaningful ways. Each of the animated explainer companies mentioned above has demonstrated exceptional creativity, craftsmanship, and a strong commitment to delivering top-notch animated explainers. Their unique styles, attention to detail, and ability to tell compelling stories have earned them a spot on this prestigious list.
For businesses seeking the best-animated explainers, "Wow Animation" stands out as an outstanding choice. Whether you're a startup or an established brand, "Wow Animation" has the expertise to bring your ideas to life and help you connect with your audience in a meaningful way. Contact us now to create your explainer video specially crafted for your audience.
FAQs
1. What is an explainer video?
An explainer video is a short, engaging video that conveys complex ideas or information clearly and concisely. It is often used by businesses to explain their products, services, or concepts to their target audience.
2. How to make an explainer video?
To make an explainer video, you need to start with a script that delivers a compelling message. Then, create visuals that align with your brand and the message. Record a voiceover and add background music for a professional touch.
3. How much does an explainer video cost?
The cost of an explainer video varies based on factors such as video length, animation complexity, quality, and the expertise of the team involved. On average, a basic explainer video can cost around $1,000 to $7,000, while more elaborate productions can cost several thousand dollars.
4. Why is animated explainer videos best?
Animated explainer videos are considered the best choice for several reasons. They allow for creative freedom, making it easier to visualize abstract concepts. Additionally, they tend to be more engaging and can maintain the viewer's attention better than live-action videos.
5. How Long Does It Take to Make an Explainer Video?
The time required to create an explainer video depends on its length and complexity. A typical 60-90 second video may take 4 to 6 weeks to produce. The process involves scripting, storyboarding, animation, voiceover recording, and editing to ensure a polished final product.
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