ANIMATED EXPLAINER VIDEO
Explain what Do You Do, Why You Matter Or How You're Different
WHAT IT IS?
If you could take your best elevator pitch, add visuals, then press play, you’d have an Explainer Video. It’s the shortest, highest-octane explanation of what you do, why you matter, or how you’re different.
WHO IS IT FOR?
It’s for organizations with a product, service, idea, or cause that’s complex or confusing. After all, people will not buy what they don’t understand. Explainer Videos marry beauty with simplicity to create clarity.
And people love clarity.
THE BENEFITS OF AN EXPLAINER
INCREASED ADOPTION
When you create an “wow moment” in the mind of your prospect, you remove barriers. They move from skepticism to interest, making it easier for you to move them from interest to conversion.
TIME ON PAGE
Studies have found that landing pages with Explainer Videos get an 88% increase in time on site and, more importantly, an 80% increase in conversion.
MULTI-CHANNEL
An Explainer Video is useful just about everywhere. On your website as an always-on pitch machine. Centerstage in your email blasts. Part of the perfect sales presentation. Beside your booth at trade shows, and more. It’s a versatile asset designed for high mileage.
WHAT WE BRING
Production Experience
Over the years we’ve produced all kinds of videos for all kinds of clients. Whether you need 2D, motion graphics, or mixed media, we’ve done it before and can do it for you. Our production process has been dialed in to ensure you get a killer video on time and on budget.
Range
We hear it a lot. “Our thing is so complicated. How could you ever understand it enough to explain it to a 5 year old?” Well, there’s very little we haven’t dug into over the years. From big data to big pharma. From healthcare to heavy machinery. From toilet paper to totalitarianism. We’ve learned a lot, and come up the curve quicker than you might think.
On top of that, we provide a range of creative voices from playful to professional and everything in between. We’re no one-trick-pony. We do what’s right for your video.
Great Creative Campaign Video by Wow Animation. They really put Creativity into it without loosing the Message to be delivered.
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- Abdallah Battah
CASE STUDY: Zero3 Communications
CLIENT OBJECTIVE: Enhancing Customer Experience
Zero3 Communications sought to revolutionize its customer experience by addressing the common frustrations associated with traditional telecom services.
Their objective was to create an engaging medium to highlight the frequent issues such as subpar service quality and overpriced plans. They wanted a solution to position them as the optimal choice to escape this chaos.
SOLUTION: Animated Explainer Video
An animated explainer video emerged as the perfect solution to meet Zero3 Communications’ objectives. This approach not only highlighted our client's strengths but also made the audience vividly aware of the common industry pitfalls, ultimately positioning them as the clear choice for a superior communication experience.
Check out the journey of Zero3 Communications’ explainer video: From scratch to final video in this case study. Check detailed case study here
RESULT: Massive Awareness
The unique zombie-themed approach stood out in the overcrowded market of motion graphic videos and led to increased audience engagement & a stronger connection with potential customers. It served as a powerful tool for our client, reinforcing their commitment to providing a hassle-free and reliable business communication experience
CASE STUDY: : Kompass Security Technology
CLIENT OBJECTIVE: Simplify Complex Service
The primary objective was to stand out in the competitive market by using a medium that could simplify & engage, breaking down intricate security concepts into digestible content to ensure the audience grabs the full value of their service.
SOLUTION:Animated Explainer Video
Explainers videos have the ability to simplify complex concepts through engaging visuals and clear narration. This format was ideal for breaking down the intricate details of surveillance technology, presenting them in an accessible and captivating way.
Check out the journey of Kompass Security Technology’s explainer video: From scratch to final video in this case study. Click Here
RESULT: High Engagement
The result was highly effective and engaging in that it successfully conveyed our client's services to its target audience. Video simplified the complex services of Kompass Security Technology and showcased its futuristic appeal, effectively engaging its audience and highlighting its unique value proposition.
Portfolio
Some of the Details
Runtime
Runtime sweet spot is usually 1 to 2 minutes. It should be determined by considering level of complexity, your content, and audience. We’ll help guide you to the right decisions.
Timeline
Our standard timeline is 5-6 weeks for a single intro video, but we can scale to accommodate rush timelines and multi-video per month engagements. Please note that the timeline also depends on your team’s availability. Let us know when you need your videos, and we’ll figure out the best process for you.
Cost
The cost takes into account many factors including production value, rounds of revision, total amount of video needed, and your timeline.